First of all, I want to say that, LoL world championship 2017 has many sponsors such as Mercedes Benz, L’Oreal Men Expert, Logitech G, Intel, and Chinese dairy company Yili. However, the most important one is the Mercedes Benz beucase of its contribution.
League of Legends World Championship 2017 will be in China. Mercedes Benz affirmed to Dot Esports that its Chinese division and Riot China were engaged with talks. The organization did not give facilitate specifics, in any case, and noticed that the arrangement presently can’t seem to be shut. A Riot Games representative in like manner affirmed talks between Riot’s China office and the organizations being referred to, in spite of the fact that those discourses fixated exclusively on sponsorship of the LPL communicate, League of Legends’ Chinese best group.
Previously, League esports has pulled in brands like Coca Cola, American Express, and Gillette as backers, so a Mercedez bargain is not really not feasible.
The 2017 League of Legends World Championship is making a beeline for China from Sept. 23 to Nov. 4. Groups from every one of the 13 proficient classes will fight over a prize pool of at any rate $2.1 million, preceding fan subsidizing is included (fans will have the capacity to buy extraordinary skins for the occasion, and 25 percent of the cash from those deals will be added to the Worlds prize pool).
A year ago’s finals between Samsung Galaxy and SK Telecom T1 pulled in 43 million interesting watchers and topped at 14.7 million simultaneous watchers. With those sorts of numbers, it’s not hard to perceive any reason why more standard brands need to get in on the activity.
Neither Mercedes Benz nor L’Oreal would be the primary organizations from their individual enterprises to get into esports. Both Volkswagen and Audi among others have made impressive duties regarding esports, including group and occasion sponsorships. Similar remains constant for brands from the beautifying agents showcase, where Gillette, Ax, and Old Spice have all put resources into the type of sponsorships and support bargains.